Virtual
Talk
Wednesday, August 19, 2026
August 19, 2026
Video coming soon

In some cases, personal branding might come down to a simple question: What should people ask you about?
At some conferences and events, attendees’ name tags may include the phrase, “Ask me about ____,” with the subject of their choice filled in. It’s often meant as an ice-breaker. But in this talk, Jack Molisani breaks down how that simple phrase can be a great summary for personal branding when it comes to advancing your content career.
Jack will cover questions such as:
And perhaps most important:
Jack also will raffle off a free registration to the upcoming LavaCon Conference on Content Strategy and User Experience, Oct. 5 to 8 in Charlotte, North Carolina.

Jack Molisani has 20+ years experience in content strategy and technical communication management. He is the President of ProSpring Technical Staffing, an employment agency specializing in content professionals (contract and perm). He's also the author of Be The Captain of Your Career: A New Approach to Career Planning and Advancement, which hit No. 5 on Amazon's Career and Resume Best-Seller list. Jack also produces The LavaCon Conference on Content Strategy and User Experience.